You’re sat at home deciding on where to go out for a meal next week. You recall an email you received last week from a restaurant you visited a few months ago, you remember the new menu that looked very interesting, lo and behold, you’re sat back in the restaurant enjoying yourself again.
Catching repeat bookings in this way is what
e-marketing for restaurants is all about.
We can help you devise and work effective (and lawful!) collecting programmes through your website, at your restaurant and through other marketing activity.
Collected data is added automatically (from your website) or individually (from booking details, etc), to a centralised e-marketing database. The database drives the delivery and tracking of e-marketing in the form of branded messages via email.
Once set up, the system is simplicity itself to use, effortlessly facilitating regular, relevant e-marketing activity such as quarterly newsletters and offers and promotions relevant to the season.
“Every major event sees a great boost in bookings following a campaign send and we can always book out last minute table availability for Sunday lunch and even slow midweek evenings with a quick eshot. We’ve found B&L to be great at keeping the quality of the marketing high, even when time is tight and we rely on the service to keep our tables busy” – Stephen Smith
Board&Lodgings e-marketing - cost-effective, measurable performance.
Get in touch with Simon at Board&Lodgings to arrange a no obligation meeting to see how we can help your business on
0161 362 4200.
New and existing customers are out there talking about your restaurants 24/7.
Engage with them through social media websites such as Facebook and Twitter. Encourage them to add or ‘like’ you and you’re given a direct line to tempt them with promotions, new menus and reasons to come back for another visit.
Social media is the new word-of-mouth.
Board&Lodgings can work with you to develop branded Facebook and Twitter pages and either advise on a suitable social marketing strategy or provide this as a service.
Get in touch with Simon at Board&Lodgings to arrange a no obligation meeting to see how we can help your business on 0161 362 4200.